Downtown Association updates its look for the times

Karena Walter, The St. Catharines Standard, June 23, 2019:

Downtown St. Catharines has a different vibe today than a few years ago and now its BIA does, too.

Out is the old burgundy logo and cursive script. In is a more colourful and modern look.

“It was time,” said Tisha Polocko, executive director of the St. Catharines Downtown Association, a not-for-profit business improvement area that represents more than 500 businesses.

“Things have changed downtown, so it was time for us to get a fresh new look, a new tag line and a rebrand overall.” For the whole story, click here.